7 min. reading

Website Hacking: Never Personal, Never Stopping

Nothing is safe on the internet. Nothing is private either, but we sort of know that already. But we as website owners can do something about it.

Paul K
World's biggest data breaches illustration

Most website owners think “oh, I don’t have any enemies - so why would someone hack me?” Wrong.

Millions of websites get hacked daily, mostly by bots. Therefore it’s not personal, just part of the game being online. Security systems are always a step behind the hackers - the dark horse of progress, but a crucial part of the process.

5 min. reading

Every Website is an Ecommerce Site

Well designed and optimized website is your best salesman.

Sarunas Budrikas
Mobile device with e-commerce site landscape

Too often we hear from small business owners: “all we need is an informational website.” Really? It’s like saying to your sales team, “you guys just sit here and look beautiful” - and that’s no exaggeration.

On the other hand you’ll never hear anything like that from an ecommerce client. They focus on performance and talk traffic, funnels and exit rates - why? Because they know that it’s all directly relevant to their online success. At the end of the day, even if you aren’t an ecommerce site, your website is selling something, so why not to focus on online performance marketing and rake in all the benefits?